The Pakistan Power 100 serves as a reminder of the outstanding talent and ambition that exists within Pakistan and plays a significant role in showcasing some of country’s highest achieving organisations and their leadership teams.

The campaign tells a fantastic story about the ability of Pakistan based businesses to thrive in the face of challenging environments. Pakistan is on the rise and our exceptional organisations and leaders are proving just that. The campaign is more than just a title-giver, or a round of applause for brands. The level of positive influence this initiative can achieve is in many ways related to the power of those included within the final Power list and those endorsed with the prestigious Exceptional Organisations and Leadership within Pakistan Award. This is Global Pakistan at its best.